If you think your company or website would be a good fit with this blog, consider purchasing an ad on the blog. Just about anywhere you see an ad now is available for purchase. I’ve found the best locations for private purchase ads are in the widgets, such as the column on the left hand side of this page. That way your ad is shown on EVERY page of the website/blog, over 80 pages and counting. I am also willing to place your ads only on individual specified pages or posts for a lower rate if you so desire.
Who can I reach with my ads?
The audience for this site consists of physicians, dentists, their trainees, and other highly paid professionals in search of financial and investing information. Placement of an ad here allows you to focus on this “high-yield” audience.
Current Stats (updated December 2015)
- Google Page Rank 3
- Alexa US Rank 29,129
- Linked to by 229 other sites
- Nearly 400,000 pageviews (impressions) per month
- Nearly 100,000 unique visitors per month
- ~3200 regular RSS Readers
- >6000 Monthly Newsletter Subscribers
Do you allow anyone to advertise here?
I limit advertisers to companies that I do not hesitate to recommend to my colleagues. Although I do not necessarily control the ads that come to the site through ad programs such as Google Adsense, I can control private ad placements and so feel an ethical responsibility to my readers to not advertise for companies that are likely deleterious to their financial health.
How much will it cost to advertise here?
The going rate for ads varies by amount of traffic, location of ad, and size of ad.
I prefer to place private ads in the widgets, which is the sidebar spaces on each page of the blog. The chief benefit of these ads is that they are seen no matter what post or page the viewer goes to. You are essentially buying an ad on over 800 pages of the internet for one flat price.
- 410 X 200 Above the fold – SOLD OUT through January 2017
- 200 x 200 Below the fold – ALMOST SOLD OUT
I also offer several other options. The first is to have one of your ads placed into every post published on the site for the month. These ads become permanent, rather than coming down when the payment period is up, but are only seen on those pages rather than all 600+ pages of the site. Typically ~12-15 posts are published per month. One of the main benefits of these ads is that they are seen by regular readers (3200 and counting) because they go out in the RSS/email feed and are very prominent on the mobile version. So your ad will be seen by 3200 people, 12+ times in that month. This is limited to two ads per month (one above and one below the fold.)
Above The Fold – SOLD OUT until Feb 2016
Below The Fold – SOLD OUT until Feb 2016
I also publish a monthly email newsletter, currently going out to 6000+ double-opt-in subscribers. You may sponsor an edition of the newsletter. The newsletter will have a “Sponsored By” paragraph with a brief description of your business/services and a direct link to your site. This is limited to one ad per month. I try to have a different sponsor each month.
2016 Newsletter Sponsorships
Jan – SOLD OUT
Feb- SOLD OUT
Mar- SOLD OUT
Apr- SOLD OUT
The second half of 2016 newsletter sponsorships will go on sale this spring. Contact Cindy, by email, if you are interested in a newsletter sponsorship.
I also offer links/recommendations to appropriate businesses. The more popular locations for these are on the “Doctor Mortgage” page where I list lenders who offer physician-specific mortgage products and on my recommendation pages where I have list of financial advisers, insurance agents, and other professionals. The cost of these varies. The mortgage agent listings are exclusive, meaning only one agent per bank will be listed.
Other options may be available such as placement of a banner on one or a few pages. If there’s something you’d like to try, just ask and I can quote you a price.
How do I pay for ads?
I require a minimum of a 180 day placement for widget ads, and if paid in advance for the entire period, will guarantee your price for a period of up to one year. As traffic to the site grows, I expect prices will be raised. I prefer a flat price rather than a pay-per-click arrangement as it makes both your expenses and my revenues predictable in advance. I accept payment by snail mail check, or via paypal using either your paypal account or a credit card of your choice.
What do I need to do?
Contact our business manager, Cindy, by email with your desired ad size and location for a quote. She’ll let you know the current rate, and if acceptable to you, you need only remit payment and send the ad in a common image format such as jpeg. Ads are usually placed on the site within 24 hours.